Achieving Personalized ABM at Scale–YES, It’s Doable!

Achieving Personalized ABM at Scale–YES, It's Doable!

Aired On: March 10, 2021 @ 2 PM ET / 11 AM PT

Now on-demand, we’re showcasing a panel of inspiring women who have established themselves as B2B marketing leaders through their success-leading, game-changing marketing and account-based programs.

We will discuss how to engage the buying committee within your target accounts by creating personalized campaign destinations that accelerate the decision-making process.

Throughout this panel, we will dive into the strategies that drove success for these leaders and their teams through personalization of their content, channels and experiences for their ABM programs.

Join this panel, moderated by Uberflip’s Director of Expert Services Stephanie Totty, and you will learn:

  • How to deliver scalable personalized content experiences;
  • How to deploy ABM with the right content, at the right time;
  • How to personalize content based on the type of ABM outreach; and
  • How to effectively collaborate with sales to achieve success.


Stephanie Totty Stephanie Totty

Amber Bogie Amber Bogie

Sonya Hansen Sonya Hansen

Maria Toft Maria Toft
Cockroach Labs

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B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
Buyer Insights & Intelligence Series
Strategy & Planning Series