Resources
Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!
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Can Marketing & Comms Work Together to Amplify Earned Media Output?
New research from the CMO Council found that 81% of business leaders believe that the…
2020 State Of Video & Interactive Content
Marketers Leverage Simplified, Personalized Video & Interactive Content To Effectively Engage Target Audiences With B2B…
Content Marketing In Times Of Uncertainty
As buyers shift to digital engagement with brands and marketers, having a strong content marketing…
What’s Working In ABM In 2020?
When most of the world went into lockdown back in March 2020, sales and marketing…
CXO Conversations: Sendoso CMO Discusses Charitable Gifting, Direct Mail During COVID-19
Welcome back to Demand Gen Report’s CXO Conversations, a new video interview series that will…
Checklist For Choosing A Partner Portal To Accelerate Your Channel Program
Between achieving channel key performance indicators (KPIs) and company revenue growth, the right partner portal…
Content Marketing Stats & Facts
Despite the prominence of content, only one in five marketers know the best ways to…
A Guide To The New Era Of Agile Marketing Planning
This spring was a wake-up call to all marketers that the traditional planning process isn’t…
The Missing Ingredient(s) For Account-Based Success According To The ABM Benchmark Report
Aired On: October 21, 2020 @ 2 PM ET / 11 AM PT In this…
How To Build A Revenue Engine For A Digital-First World
Now is the time to move from a digital-reactionary to a digital-first strategy. While a…
How Bad Data Hurts B2B Companies
Bad data can hinder the effectiveness of marketing strategies and fail to deliver accurate insights…
6 Proven Methods To Drive B2B Demand With Better Business Data
Successful demand generation strategies are dependent on actionable data. This E-book examines how recent innovations…
