Latest In: AI in Marketing

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2026 DGR Survey

Last Week to Take 2026 Demand Gen Benchmark Survey: Help Shape What Comes Next

Key Takeaways The 2026 Demand Gen Benchmark Survey highlights how B2B teams are shifting budget, measurement and workflow…

Blog September 9
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2026 DGR Survey

Take the 2026 Demand Gen Benchmark Survey Today

The rules of demand generation are shifting faster than any playbook can track. Budgets are moving. AI is…

Blog August 28
AI adoption AI in Marketing B2B marketing benchmark survey campaign optimization demand generation marketing benchmarks predictive scoring survey insights Workflow Orchestration
2026 Benchmark Surevy

AI Across the Workflow: Take the 2026 Demand Gen Benchmark Survey

Key takeaways The 2026 Demand Generation Benchmark Survey aims to reveal where AI is truly delivering value across…

Blog August 6
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Your AI Doesn’t Have an Intelligence Problem. It Has a Data Problem.

Key Takeaways The report details that AI performance depends less on model sophistication and more on whether the…

Blog August 31
AI in Marketing B2B marketing benchmark survey demand generation Lead Quality pipeline strategy revenue attribution sales and marketing alignment
The Lead Quality Reset Take the 2026 Demand Gen Benchmark Survey

The Lead Quality Reset: Take the 2026 Demand Gen Benchmark Survey

Key Takeaways Take 2026 Demand Generation Benchmark Survey to show how B2B marketing teams are spliting finite budget…

Blog July 29
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B2BMX Summer Camp 2026 Week 2: NetLine’s Josh Baez on Winning Buyers Early

Key Takeaways The focus for the second week of B2BMX Summer Camp is on B2B buyers who lock…

Blog July 22
AI in Marketing B2B marketing benchmark survey demand generation Lead Quality pipeline strategy revenue attribution sales and marketing alignment
B2B Budget DGR Survey

Where Is Your B2B Budget Actually Going: Take the Demand Gen Report Benchmark Survey Now

Key Takeaways Take 2026 Demand Generation Benchmark Survey to show how B2B marketing teams are spliting finite budget…

Blog July 20
AI in Marketing B2B marketing benchmark survey demand generation Lead Quality pipeline strategy revenue attribution sales and marketing alignment
2026 Demand Gen Benchmark Survey

Take the 2026 Demand Gen Benchmark Survey: Help Shape What Comes Next

Key Takeaways The 2026 Demand Gen Benchmark Survey highlights how B2B teams are shifting budget, measurement and workflow…

Blog July 15
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Q3 2026 Harris Poll Infographics Part Deux[59]

Madison Logic/Harris Poll: Half of Marketers Are Guessing on What Drives Purchasing Decisions Today

Key Takeaways Nearly half of marketers (48%) admit they’re guessing which activities actually drive purchasing decisions, even as…

News Brief July 6
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DGR eClerx's Scott Houchin MarTech Gap Q&A

Why 78% of Martech Stacks Fail Business Goals, and How to Fix It: A Q&A With eClerx’s Scott Houchin

Key Takeaways eClerx’s Scott Houchin explains that most martech stacks fail business goals not because of missing tools,…

Feature June 22
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Pam Didner Shows How to Build A GTM Plan Executives Can Actually Approve: Lessons Learned at B2BMX

Key Takeaways: Strong GTM plans start with alignment across product, sales, and marketing before campaigns or launch calendars…

Feature June 11
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Gartner Marketing Symposium/Xpo Report: Automated Generative AI System Producing Business Ideas and Digital Content with Robotic Efficiency in bright studio background.

Gartner Marketing Symposium/Xpo Report: 49% of U.S. Consumers Say GenAI Has Made Content Quality Worse

Key Takeaways Nearly half of U.S. consumers say GenAI is making content quality worse, signaling a growing trust…

News Brief June 10
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