B2B Buyer Personas Gain Positive Boost With Technology
While persona marketing is not a new concept, rapid advances in marketing technology are enabling B2B marketers to…
Industry News April 13
Latest In: Cintell
Cintell Partners With Bombora To Fuel Buyer Personas With Intent Data
SaaS customer intelligence company Cintell announced an exclusive partnership with Bombora, a provider of intent and demographic data…
Industry News February 22
5 Problems Buyer Personas Can Solve In The Age Of Modern Marketing
The concept of a buyer persona in the business world is nothing new. In fact, it originated in…
Demanding Views July 14
10 Lessons Learned at B2BMX 2026: Elevating Your B2B Marketing Strategy
B2BMX 2026 offered a wealth of insights and strategies for B2B marketers to navigate the ever-evolving marketing landscape.…
Blog March 17
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
