Latest In: Compendium

Compendium Eloqua General Manager of the Oracle Marketing Cloud Kevin Akeroyd Mark Hurd Oracle Marketing Cloud Responsys and BlueKai
Oracle Marketing Cloud

Oracle Brings Together Eloqua, Social And Content Marketing Systems To Form Marketing Cloud

Oracle has unveiled the new Oracle Marketing Cloud, which brings together marketing automation, social media, content marketing and…

Industry News May 1
a technology partner marketplace b2b marketers B2C marketers Compendium Compendium and Get Smart Content. event registrations exacttarget Facebook ad retargeting. ReadyTalk HubExchange including offerings from ReadyTalk marketing automationHubExchange kicked off with more than 50 apps QR code activation web conferencing
Hub Exchange

ExactTarget Opens App Marketplace

ExactTarget has opened HubExchange, a marketplace featuring a variety of partner apps, ranging from web conferencing and event…

Industry News July 19
B2B B2B Content2Conversion Conference B2B marketing B2BContentEvent Clayton Stobbs Compendium content marketing Demand Gen Report lead nurturing Madison Logic Models for mid funnel content campaigns Monetate Rob Yoegel
lead nurturing

B2B Content2Conversion Takeaway: Nurture Your Leads Through Content

Generating the right content to power the lead funnel was one of the topics discussed during a panel…

Industry News May 9
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Compendium Adds Social Media Integrations

Compendium announced the release of Compendium 4.0, which adds integrations with social media platforms and marketing partners such…

Industry News January 18
B2B marketing Chris Baggott ClickSquared Compendium Content markting Dan Smith Demand Gen Report email marketing Kwanzoo lead funnel lead generation Lenskold Group Mani Iyer marketing automation marketing campaigns rich media

Marketers Rethinking Campaigns By Doubling Down On Content, Interactive Formats

The latest results from a Lenskold Group marketing automation effectiveness study found 87% of marketers were less than very…

Industry News November 28
B2B B2B content marketing B2B marketing CEOs CFOs CMOs Compendium content marketing Demand Gen Report demand generation Frank Dale PEW

Selling Content Marketing To The C-Suite

By Frank Dale, CEO and President at Compendium Content marketing is a new discipline that's gaining a lot…

Demanding Views November 8
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