Latest In: content strategy

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LinkedIn Is Emerging as AI Search Visibility Channel: Meltwater

Key Takeaways: LinkedIn is now a strategic source for AI-generated answers, ranking second overall in citation share behind…

News Brief June 10
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Gartner Marketing Symposium/Xpo Report: 49% of U.S. Consumers Say GenAI Has Made Content Quality Worse

Key Takeaways Nearly half of U.S. consumers say GenAI is making content quality worse, signaling a growing trust…

News Brief June 10
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DGR Skydeo's Mike Ford AI B2B Search

How to Make Sure AI is Finding You When Searched: The DGR Interview with Skydeo’s Mike Ford

Key Takeaways: Skydeo‘s Mike Ford details how AI-powered search shifts focus from ranking to recommendation, emphasizing clarity, consistency, and…

Feature May 13
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B2BMX 2026 Keynotes Now Available on DemandGenReport.com YouTube Page

Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…

Blog May 11
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5 Key Insights from the 2026 Campaign Optimization Series (#COSeries)

Key Takeaways: Demand Gen Report’s 2026 Campaign Optimization Series focused on marketing strategy that build trust across external…

Blog April 13
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Conductor Partners With Acquia Collaborative Team Creating Digital Content: Editing, Writing, and Video Production for E Book or Online Publishing Platform

Conductor Partners With Acquia to Focus on AI Content Optimization

Conductor has formal entered into a partnership with Acquia, to integrate Conductor’s content creation and optimization capabilities directly into the Acquia…

News Brief April 9
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How to Adapt Your Content for the Modern B2B Buyer

Content remains the cornerstone of B2B marketing, but its form and function are in a constant state of…

Blog April 1
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B2BMX 2026 Keynote: Ashley Faus on Ditching the Funnel for a Marketing Playground

For Ashley Faus, the favorites pieces of the childhood playground are what B2B marketers need to rediscover in…

Feature March 16
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DemandScience’s Content-IQ Increases AI Visibility for B2B Brands

DemandScience has launched Content-IQ, a proprietary system designed to help B2B organizations restore authority, improve artificial intelligence (AI) visibility,…

News Brief March 9
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AI Dominates: Key Insights from Demand Gen Report’s 2026 B2B Trends

With artificial intelligence (AI) the dominant force in marketing conversations, our 2026 B2B Trends Research Report details the…

Blog March 9
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DGR DV Matt Soldar

Elastic Marketing Wins When Companies Build It as Infrastructure—Not Campaign Support

Your marketing team probably doesn’t look like it did three years ago. You’re hiring freelancers for content sprints,…

Demanding Views March 6
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Demand Gen Report’s 2026 B2B Trends Research Report is Live

With artificial intelligence (AI) the dominant force in marketing conversations, our 2026 B2B Trends Research Report details the…

Feature March 4
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