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#B2BMX B2B marketing B2B Marketing Exchange Customer Advocacy Forrester Laura Ramos Tim Riesterer
Customer Advocacy Marketing—Make It About Them, Not About You

Customer Advocacy Marketing—Make It About Them, Not About You

Do you want to be successful in your B2B marketing strategies? Put your customer at the forefront. That…

Blog March 1
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#B2BMX Day One Highlights Buyer Centricity, Measurement & Alignment

#B2BMX Day One Highlights Buyer Centricity, Measurement & Alignment

Buyer centricity, measurement, influencer marketing and ABM were just a few topics covered during the first day of…

Industry News February 22
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Are Bots The Next Generation Of B2B Marketing Employees?

Are Bots The Next Generation Of B2B Marketing Employees?

As buyers continue to be more equipped to do their own research during the buying process, a new…

Industry News February 8
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