Latest In: go-to-market

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Seismic Extends Aura Agents Across GTM Workflows

Seismic Brings Agentic Revenue Execution for GTM Teams

Key Takeaways Seismic introduced Deal Agent and Library Agent at Seismic Shift 2026 to help revenue teams surface…

News Brief October 28
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Zoom Debuts Revenue OS for Sales Teams

Zoom Debuts Revenue OS for Sales Teams

Key Takeaways Zoom unveiled an AI-powered revenue OS that connects buyer intelligence, conversation intelligence, outreach and forecasting in…

News Brief October 12
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Intentsify Unveils QuantumDemand, Bringing Buying Group Activation at Scale

Intentsify Unveils QuantumDemand, Bringing Buying Group Activation at Scale

Key Takeaways Intentsify launched QuantumDemand to help enterprise revenue teams understand buying groups more holistically by combining buyer…

News Brief September 29
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DemandGenReport.com Now Becomes B2BMX Insights

Key Takeaways:  The rebrand to B2BMX Insights positions the publication as the year-round content and community hub for…

Blog October 8
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DemandScience ZoomInfo Partnership

ZoomInfo, DemandScience Announce Strategic Partnership

News Brief August 26
AI Trust Gap B2B sales go-to-market revenue enablement Revenue operations Sales Enablement Seller Confidence Tool Integration
Seismic CEO Rob Tarkoff on Highspot Merger and Why AI Trust Gap is Slowing Down Revenue Teams

Seismic CEO Rob Tarkoff on Highspot Merger and Why AI Trust Gap is Slowing Down Revenue Teams: The DemandGenReport.com Q&A

Key Takeaways Only 9% of organizations have fully embedded AI into core revenue workflows, revealing a trust gap…

Feature August 24
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DGR HubSpot’s Angie O'Dowd on How AI Is Redefining the Partner Role Beyond Implementation

HubSpot’s Angie O’Dowd on How AI Is Redefining the Partner Role Beyond Implementation: DemandGenReport.com Q&A

Key Takeaways HubSpot’s State of Ecosystems 2026 report projects the partner opportunity could reach $42 billion by 2030,…

Feature July 20
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G2 Launches Tools to Activate Trusted Buyer Signals

KeyTakeaways With 51% of B2B software buyers now starting their research in an AI chatbot rather than Google,…

News Brief July 7
Agent Builder Agentic Workflows AI agents Aurasell go-to-market GTM automation HubSpot alternative no code Revenue operations Salesforce alternative Xerox
Aurasell Agent Builder GTM Teams

Aurasell Launches Agent Builder for Go-To-Market Teams

Key Takeaways Most GTM teams moving fast on AI are building on a broken foundation— prompts running on…

News Brief July 7
AI Ainsley Rossitto Alex Terry Alliant B2B martech beehiiv Board Member Alliant CEO CEO OroCommerce CEO VanillaSoft Chairman of the Board ContinuumGlobal Chief Revenue Officer Chief Revenue Officer beehiiv Chuck Ott ContinuumGlobal CRO Dave Kellogg David Hood Dreamdata go-to-market Head of Podcasts Dreamdata Jary Carter leadership appointments Marie Aiello OroCommerce personnel moves President and Chairman of the Board Site Impact President OroCommerce Ron Merritt Sales engagement Site Impact VanillaSoft Yoav Kutner
Marketing Movers: New Hires at 2X, Revlo, Walker Sands Welcome to the team word with megaphone icon

Marketing Movers: Vanillasoft Names Alex Terry CEO, ContinuumGlobal Appoints Marie Aiello as President

Key Takeaways Alex Terry steps into the CEO seat to drive VanillaSoft’s next phase of market expansion and…

News Brief July 1
2026 ABM benchmark survey ABM account expansion account-based marketing B2B growth strategy B2B marketing demand generation go-to-market new account acquisition
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What the 2026 ABM Benchmark Survey Reveals About B2B Growth Strategy

Key Takeaways A combined 84% of respondents use ABM to drive revenue, with 56% prioritizing new account acquisition…

Blog June 8
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B2BMX Lessons Clozd's Dani Talbot

Turning Rich Customer Feedback Into Revenue: Lessons from B2BMX 2026

Key Takeaways: Clozd’s Dani Talbot at B2BMX 2026 explained that revenue teams miss critical buyer signals when they…

Feature May 28
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