Demandbase Webinar Is Today: Build Your 2027 GTM Strategy Beyond the AI Pilot
Key Takeaways The webinar encourages B2B teams to move beyond disconnected AI pilots and instead connect tools, buyer…
Blog October 26
Latest In: GTM Strategy
Build “Pain Backward,” Not “Tool Forward:” How B2B Leaders Stop Tech-Driven Revenue Drag
Every B2B leadership team knows the feeling: your revenue stack grows every quarter, yet pipeline velocity keeps slowing…
Demanding Views October 13
B2BMX 2027 Unveils Seven Practitioner-Built Tracks for B2B Marketers
Key takeaways The B2BMX agenda is built around seven practical tracks that address current B2B marketing challenges including…
Blog September 10
DemandGenReport.com Now Becomes B2BMX Insights
Key Takeaways: The rebrand to B2BMX Insights positions the publication as the year-round content and community hub for…
Blog October 8
Influ2 Launches MCP for Contact-Level ABM
Key Takeaways Influ2’s new MCP server plugs contact-level buyer signals directly into AI applications like Claude, ChatGPT and…
News Brief August 27
Walker Sands Research Reveals Major B2B Growth Maturity Gap
Key takeaways: Most B2B leaders say they understand what mature marketing looks like, but 95% still believe their…
News Brief August 25
Alta Raises $25M to Redefine the GTM Architecture for Revenue Teams
Key Takeaways Alta closed a $25 million Series A led by IN Venture, less than a year after…
News Brief July 13
Demandbase To Cut Through AI Hype In B2BMX Summer Camp ABM Session
Key Takeaways: Demandbase’s B2BMX Summer Camp session positions AI in ABM as a practical discipline, urging marketers to…
Blog June 9
How to Align Sales, Marketing for Better ROI: The DGR Interview with Outcomes Rocket’s Saul Marquez
Key takeaways: Outcomes Rocket’s Saul Marquez detailed the importance of aligning sales and marketing teams with shared KPIs…
Feature April 22
Demandbase AI Now Available for Modern GTM Teams
Key Takeaways Demandbase AI centralizes go-to-market execution by using proprietary Context Intelligence to filter out market noise and…
News Brief April 14
Tofu Raises $12M to Consolidate Campaign Execution for GTM Teams
Key takeaways: Tofu’s platform consolidates marketing tools for scalable, personalized campaigns across multiple channels. The $12M funding will…
News Brief April 13
B2BMX 2026 Powered by Advertising Week: OpenAI Keynote Kicks Off Day 2
The second day of B2BMX starts with a leader from one of the leading artificiual intelligence companies in…
Blog March 10
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