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Madison Logic CEO Keith Turco Maps the State of B2B Marketing and What's Ahead in 2027

Madison Logic CEO Keith Turco Maps the State of B2B Marketing and What’s Ahead in 2027

Key Takeaways Madison Logic CEO Keith Turco will join James Hickey of B2BMX Insights on Nov. 18, 2026,…

Blog November 4
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Q3 2026 Harris Poll Infographics Part Deux[59]

Madison Logic/Harris Poll: Half of Marketers Are Guessing on What Drives Purchasing Decisions Today

Key Takeaways Nearly half of marketers (48%) admit they’re guessing which activities actually drive purchasing decisions, even as…

News Brief July 6
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B2B Marketers Changing Strategies Due to Current Economic Climate: Harris Poll

An astounding 96% of B2B marketing leaders are revising their company’s strategies due to the current challenging economic…

News Brief June 17
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