New Partnership Offers MAI “Cross Training” Curriculum To SLMA Members
The Marketing Automation Institute (MAI), has announced a strategic partnership with the Sales Lead Management Association (SLMA), to…
Industry News August 1
Latest In: lead generation
Leveraging The Alphabet To Improve Lead Generation
By Jenny Vance, President, LeadJen When it comes to lead generation, marketers should know their ABCs. That's right,…
Industry News July 17SiriusDecisions Focuses On Multi-Channel Lead Sourcing With New ‘Demand Waterfall’ Model
SiriusDecisions yesterday unveiled an update to its proprietary Demand Waterfall, a model designed to unify sales and marketing…
Industry News May 23
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