Making The Leap From A Static To Real-Time Action Model For Predictive Selling
AI-enabled sales technologies have made predictive selling a reality by combining data and analytics to drive sales success.…
Demanding Views March 6
Latest In: predictive
AgilOne Launches New Customer Insights Application On Oracle Cloud Marketplace
AgilOne, a predictive marketing cloud, has announced the launch of its Customer Data and Engagement Hub for the…
Industry News May 30
Planning Ahead: 4 B2B Trends To Master For 2017
As 2016 comes to a close, you're probably already having conversations with your team about how you are…
Blog November 9
The 2016 Lead LifeCycle Series: Tools And Tactics Marketers Can Use, From ToFu To BoFu
As the buying journey becomes increasingly complex, B2B companies need to engage with prospects at all stages of…
Industry News August 3
How Data-Driven Account-Based Marketing Can Help Achieve Sales And Marketing Alignment
Once upon a time, account-based marketing (ABM) was called account-based sales. Sales teams would decide which big fish…
Demanding Views July 8
New Releases and Partnerships In Predictive Aim To Elevate Lead Targeting
The rise in predictive marketing capabilities continued its upward climb this week, with many key players launching solutions…
Industry News May 25
Infer Broadens Oracle Eloqua Integration With Behavioral Modeling Solution
Predictive sales and marketing platform Infer has integrated with the Oracle Eloqua platform for a predictive behavioral modeling…
Industry News April 25
YesPath Introduces A Data-Centric Approach To Account-Based Marketing
YesPath is an account-based marketing platform designed to help sales and marketing teams build relationships with targeted accounts…
Solution Spotlight April 19
Infer Unveils Predictive Prospect Management Platform
Infer, a predictive technology provider, has launched its prospect management platform intended to customer profiles and identify opportunities…
Industry News November 6
Radius Unveils CMO Insights Reporting Tool
Radius, a predictive marketing software provider, launched a new reporting tool for Salesforce users designed to provide real-time…
Industry News September 11
Resources
Events & Webinars
The State Of Demand Gen
September 25, 2024
Striking The Right Balance Between Demand Gen & ABM
September 18, 2024
AI's Role In Accelerating Go-To-Market Strategy, with Lookout's Deb Wolf
September 11, 2024
