Q&A With MRP’s Scott Matthews: How Predictive Data Is Impacting ABM & SaaS Technology
With B2B buyers demanding personalized buyer experiences that mimic their consumer experiences, marketers have adopted new data-driven strategies…
Blog August 10
Latest In: SaaS technology
Clearbit Appoints Derek Schlicker As CFO
Clearbit, a data-tools provider for B2B companies, hired Derek Schlicker as its new Chief Financial Officer (CFO). In…
Industry News July 30
Emerald Acquires B2B Purchasing Platform PlumRiver
Emerald Holding Inc., a B2B trade show and conference producer that specializes in retail and technology, has acquired…
Industry News January 8
Your AI Doesn’t Have an Intelligence Problem. It Has a Data Problem.
Key Takeaways The report details that AI performance depends less on model sophistication and more on whether the…
Blog August 31
Resources
