Apollo.io Acquires Pocus to Advance GTM Operating System
Apollo.io, a leading artificial intelligence (AI)-native go-to-market platform, has acquired Pocus, an enterprise-grade revenue intelligence platform that helps teams…
News Brief March 31
Latest In: sales execution
Outreach Unveils New Sales Execution Platform Capabilities
Outreach is a sales execution platform designed to assist market-facing teams with creating and predictably closing more pipeline.…
Solution Spotlight August 22
Folloze Integrates With Outreach To Help Power ‘Advanced’ Orchestration
Folloze, a no-code B2B buyer experience (BX) platform, released Folloze plus Outreach, a new integration that connects the…
Industry News June 1
10 Lessons Learned at B2BMX 2026: Elevating Your B2B Marketing Strategy
B2BMX 2026 offered a wealth of insights and strategies for B2B marketers to navigate the ever-evolving marketing landscape.…
Blog March 17
Outreach Welcomes New President Of Go-To-Market
Quick Scoop: Outreach hired David Ruggiero as President of Go-To-Market. Ruggiero will lead the company's global sales, marketing…
Industry News May 9
RollWorks Integrates With Outreach To Help Enhance ABM Strategies
RollWorks, an ABM platform and division of NextRoll, integrated with Outreach.io, a sales execution platform, to help enable more efficient prospecting, engagement…
Industry News October 31Callidus Software Acquires iCentera To Extend Cross-Selling Opportunities
Callidus Software recently announced the acquisition of iCentera, a provider of SaaS solutions for sales enablement. Financial terms…
Industry News July 14
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
