Influ2 Brings Contact-Level Intent to Account Discovery
Key Takeaways Influ2’s Audienscope Discover uses contact-level intent from named buyers to add accounts to target lists, including…
News Brief November 5
Latest In: Account-Based Marketing
Integrate MCP Targets the ‘Distance Problem’ Between B2B Marketers and Their Data
Key Takeaways Integrate MCP lets B2B teams ask questions in business language within the AI tools they already…
News Brief November 3
Informa TechTarget to Integrate its Proprietary ‘Buyer Intelligence’ with Demandbase
Key takeaways Joint customers will be able to access Informa TechTarget’s person-level Buyer Intelligence natively in Demandbase One…
News Brief October 27
DemandGenReport.com Now Becomes B2BMX Insights
Key Takeaways: The rebrand to B2BMX Insights positions the publication as the year-round content and community hub for…
Blog October 8
DemandGenReport.com Now Becomes B2BMX Insights
Key Takeaways: The rebrand to B2BMX Insights positions the publication as the year-round content and community hub for…
Blog October 8
Trilliad Launches AI-Powered Marketing-as-a-Service Model for B2B Growth
Key Takeaways Trilliad’s new Marketing-as-a-Service model pairs an agentic intelligence engine with marketing specialists to give B2B teams…
News Brief October 7
B2BMX Summit at Advertising Week New York Is Three Days Away: Here’s What’s on the Agenda
Key Takeaways The B2BMX Summit at Advertising Week New York expands its programming with new sessions that give…
Blog October 5
See Who Is Speaking at the B2BMX Summit at Advertising Week New York 2026
Key Takeaways The B2BMX Summit at Advertising Week New York is expanding its programming with new sessions that…
Blog September 29
CHEQ, Clozd, Intentsify and Omnibound Sponsor B2BMX Summit at Advertising Week New York 2026
Key Takeaways The B2BMX Summit at Advertising Week New York 2026 is bringing together four sponsors whose offerings…
Uncategorized September 23
Budget Consolidation, Gen Z Buyers, and the AI Shift Redrawing B2B Marketing
Key Takeaways Budget consolidation is pushing clients toward top-performing providers, so your quality and measurable results now decide…
Feature September 16
Where Your 2026 Budget Actually Goes: Take the Demand Gen Benchmark Survey
Your budget is under a microscope as leadership wants proof that every dollar drives pipeline, and the channels…
Blog September 2
Influ2 Launches MCP for Contact-Level ABM
Key Takeaways Influ2’s new MCP server plugs contact-level buyer signals directly into AI applications like Claude, ChatGPT and…
News Brief August 27
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