New Cordial AI Agents Bridge Gap Between Insight, Action
Cordial announced two new artificial intelligence (AI) agents— focused on email production and data intelligence— designed to automate…
News Brief January 20
Latest In: Data Strategies
Demand Gen Reports’s 2026 Data Survey: Why Marketers Are Rebuilding Their Foundation Is Live
Imagine trying to build a skyscraper on a foundation of loose sand. No matter how beautiful the glass…
Blog January 19
From the Wild West to a World of Accountability in Data
For more than a decade, third-party data has powered the digital advertising economy. What began as a wide-open…
Demanding Views January 16
Why B2BMX 2026 Is the Must-Attend Event of the Year to Revolutionize Your Revenue Engine
The B2B marketing landscape isn’t just shifting; it’s being entirely rewritten. Between the rapid adoption of artificial intelligence,…
Blog January 5
Demand Gen Report 2025 Reflections: Branch’s Adam Landis
Marketers Were Blind to AI in 2025. In 2026, It’s Back to Basics Marketing operates a predictable loop:…
Demanding Views December 19
Demand Gen Report 2025 Reflections: Mediafly’s Bill Walsh
Why the Future of Sales and Revenue Enablement Hinges on Predictive Analytics Taking a data-driven approach to sales…
Demanding Views December 18
Two Days Left to Take the 2026 Database Strategies & Contact Acquisition Benchmark Survey
This is the final week to take the 2026 Database Strategies & Contact Acquisition Benchmark Survey. Don’t miss your…
Blog December 18
Last Week to Take Our 2026 Database Strategies & Contact Acquisition Benchmark Survey
This is the final week to take the 2026 Database Strategies & Contact Acquisition Benchmark Survey. Don’t miss your…
Blog December 15
Salesforce Expands Data 360 with Informatica to Deliver Trusted AI Context
Salesforce is expanding its Data 360 portfolio, integrating with Informatica to enhance the quality of core business data…
News Brief December 11
Survey Says….Take Our 2026 Database Strategies & Contact Acquisition Benchmark Survey
Many B2B marketers are operating in a data vacuum, making critical decisions without a clear view of what…
Blog December 10
AI Agents Revolutionized B2B Marketing in 2025: From Automation to Strategy
The growing impact of artificial intelligence (AI) was the story of 2025. The MarTech industry was no different…
Feature December 10
Madison Logic Strengthens ABM Portfolio with Global Connected TV, Audio Expansion
Madison Logic is expanding its ABM Connected TV (CTV) and ABM Audio Advertising channels globally, delivering a major…
News Brief December 9
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
