ADVERTISEMENT

Latest In: Social & Mobile

AI artificial intelligence marketing teams Milk Video Oktopost social media social media content
Young Man at Home is Using Laptop Computer, Srufing the Net, Watching News, while Holding Smartphone with Social Media Interface. He's Sitting On a Couch in His Cozy Living Room. Over Shoulder Shot

Oktopost Acquires Milk Video to Elevate B2B Video Marketing

Oktopost announced the acquisition of Milk Video, a video creation company focused on simplifying short-form video editing for marketers.…

News Brief June 17
advocacy Marketing Department Oktopost social media
Businesswoman with Megaphone Announcing Message, Social Media Communication, Woman Speaking through Loudspeaker, Promoting Ideas Concept

Oktopost: Employee Advocacy, Corporate Social Strategies Reshaping B2B Marketing

The latest research from Oktopost’s reveals how employee advocacy and corporate social strategies are reshaping the landscape of…

News Brief May 28
AI artificial intelligence B2B marketing trends community customer engagement SMS marketing text message marketing
Community Byline

How SMS Marketing Will Rebuild Trust and Drive Engagement for B2B Brands

Projections estimate the SMS marketing industry will reach $9.96 billion by 2030, which means brands, creators and public…

Demanding Views May 9
Get the latest B2B Marketing News & Trends delivered directly to your inbox!
Goldcast Goldcast Recording Studio Palash Soni video content Video Podcasts webinars
Video marketing platform. Video creation tools, start an engaging B2B online marketing campaign.

Goldcast Launches Recording Studio for B2B Content Teams

Goldcast, the AI-powered B2B video content platform, is now offering Goldcast Recording Studio, empowering B2B marketers to create…

News Brief April 21
C-suite CSO Dave Egloff Gartner gen z genAI GTM leadership Mental Health Millennials
Generative AI Artificial Intelligence Computer Keyboard Button 3d Illustration

Top Commercial Threats Facing Sales Leaders in 2025

As the global marketplace evolves at an unprecedented pace, Gartner identified the seven key commercial threats facing chief…

Feature April 16
Microsoft Power BI Oktopost social media Social Media Analytics
Young Beuatiful Women Using Desktop Computer To Check Social Media, Listen To Music and Read Emails. Creative Person Catching Up With Friends Online. 3D Visualization of Online Platforms Concept.

Oktopost Adds Microsoft Power BI Integration to Improve B2B Social Media Measurement

Oktopost has launched a new integration with Microsoft Power BI to help B2B organizations incorporate social media data…

News Brief March 24
ad placements Animoto Delivra Duplex ecommerce Email John McLaughlin Leadpages Marco Pimentel Newsletter Paved Redbrick Shift
email marketing campaign subscription newsletter or online announcement to customer digital advertising concept businessman on mobile phone using megaphone to send flying email newsletter online.

Redbrick Acquires Premium Newsletter Ad Platform Paved

Redbrick has acquired Paved, a newsletter advertising platform that connects publishers and advertisers with more than 253 million newsletter…

News Brief March 11
ABM B2B marketing awards b2bmx B2BMX West content marketing awards content strategy demand gen Killer Content Awards Sales Enablement
Killer Content Awards

The 2025 Killer Content Award Winners Elevate Stellar Strategy and Creative Execution

At a time when many B2B marketing teams are focusing on automation and scale, a select few are…

Blog February 26
ABM strategy account-based marketing AI artificial intelligence B2B marketer research B2B marketing B2B news and insights buyer experience Campaign Measurement campaign optimization influencer marketing social media advertising
Social Video Advertising content man influencer with megaphone promoting products in vertical video social media app. Businesses use this trend to effectively reach target audiences and boost sales

How B2B Marketers Can Break Through with Influencers, Client Success Stories and Captions in 2025

The U.S. digital advertising is projected to reach $300 billion by 2028, according to Emarketer. Although B2B buyers…

Feature February 19
B2B social trends content marketing featured Oktopost social media
By analyzing thousands of social media posts, Oktopost has distilled actionable insights to help marketing and sales teams optimize their social media strategies.

New Research Reveals 5 Social Media Hacks for B2B Brands

A new report from Oktopost reveals new trends driving the future of B2B social media strategies. By analyzing…

Industry News February 11
Marketing women in revenue women in sales women in the workplace
International Women's Day 2023: Women In Martech & Revenue Sound Off On Workplace Equality

International Women’s Day 2023: Women In Martech & Revenue Sound Off On Workplace Equality

Women have made amazing strides in the workplace — over the course of five years, the number of…

Blog March 8
ABM Accountbased marketing advertising Channel Marketing corporate gifting Data management email marketing freemium OOH advertising personalization Validity
6 B2B Tech Freemium Offerings Marketers Need To Know

6 B2B Tech Freemium Offerings Marketers Need To Know

Freemium — a business model that offers basic features at no cost and charges users extra to access the…

Blog February 7
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
Buyer Insights & Intelligence Series
Strategy & Planning Series