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CaptivateIQ Unifies Sales Planning, Incentive Compensation

Published: August 29, 2025

CaptivateIQ has launched the next generation of its platform that combines incentive compensation management with sales planning capabilities into one, artificial intelligence (AI)-infused workspace.

With the announcement, CaptivateIQ helps both operations and compensation teams keep up with the rapid pace of change by introducing new capacity planning, quota management and predictive modeling capabilities to its planning and incentives offerings.

Combined, these capabilities deliver a single source of information, from headcount planning to payouts, and give teams everything they need to plan, manage, monitor, and adapt their sales and incentives strategies throughout the year.

Emphasis on Agility

Mark Schopmeyer, co-founder and co-CEO of CaptivateIQ, stated agility isn’t a luxury anymore; it’s now critical to revenue growth.

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“The difference between today’s winners and losers will be the ability to move fast, adapt easily and continuously optimize,” said Schopmeyer in a statement. “But for many operations and comp teams, disjointed workflows, static tooling and manual processes stand in the way.”

New Capabilities

The updated platform includes three key capabilities: Connected Workspace, Flexibility and Intelligent Optimization. Instead of working in disparate spreadsheets and disjointed tools, CaptivateIQ helps analysts move faster and reduce errors with a single up-to-date dataset, connected modeling and built-in collaboration and workflows. With a single source of truth, sales leaders and payees have complete, real-time visibility into sales strategy and payouts— boosting trust and motivation.

SmartGrid, CaptivateIQ’s modeling engine, enables teams to model and implement any sales or incentives strategy. And with the company’s scenario modeling and analytics, analysts can model, iterate and optimize incentives and sales strategies in a fraction of the time.

Catalyst, a new AI/ML solution infused throughout the platform, powers everything from custom forecasting models to anomaly detection and puts AI/ML capabilities in the hands of any analyst or admin.

Results Already Seen

According to company official, customers have seen up to six times faster sales plan creation, reduced time spent on planning by 75%, and increased seller attainment by over 10%.

“With this launch, CaptivateIQ is now the only solution that truly unites incentive compensation and sales planning in a single agile platform,” said Schopmeyer. “So instead of navigating internal chaos, teams can work together to chart a path to resilient revenue, even in times of constant change.”

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