by James Hickey | Apr 20, 2026 | Blog
Key Takeaways: Participate in the B2B Marketing Benchmark Survey to gain early access to actionable insights and data-driven strategies that can optimize your campaigns and keep you ahead in the competitive landscape. Contribute your expertise to shape the future of...
by James Hickey | Apr 16, 2026 | News Brief
Key Takeaways: 82% of companies use formal software for incentive compensation, but only 33% have automated processes. AI is reshaping compensation design, with 81% of companies using AI in some capacity. New research released April 16 from CaptivateIQ shows that...
by James Hickey | Apr 16, 2026 | News Brief
Key takeaways: 5W PR’s program integrates PR, SEO, and content strategies to enhance B2B lead generation and brand influence. Tailored solutions focus on bridging PR narratives with digital performance for measurable success. 5W PR recently introduced a new...
by James Hickey | Apr 16, 2026 | Feature
Key Takeaways: Target specific decision-makers and hidden stakeholders instead of relying on broad account-level outreach. Eliminate sales latency by synchronizing marketing and sales efforts to deliver personalized educational content at the precise moment of need. ...
by James Hickey | Apr 15, 2026 | News Brief
Key Takeaways: Global IT spending is projected to reach $4.96 trillion in 2026, with enterprise investments making up nearly all of it AI-driven advancements are fueling growth in IT hardware investments, particularly in servers, components, and data center...
