by James Hickey | Sep 30, 2026 | News Brief
Key Takeaways Apollo launched a unified, AI-powered GTM system featuring Builder Studio, Messaging OS and an Intelligence Layer to connect data, intelligence and execution in one platform. Revenue teams can now build custom GTM workflows using plain-English...
by James Hickey | Sep 29, 2026 | News Brief
Key Takeaways Intentsify launched QuantumDemand to help enterprise revenue teams understand buying groups more holistically by combining buyer identity, intent and engagement signals. The new offering shifts measurement away from isolated campaign metrics and toward...
by James Hickey | Sep 29, 2026 | News Brief
Key Takeaways: Pipedrive Nova is built to reduce manual meeting admin by briefing reps before calls, transcribing conversations and suggesting CRM updates afterward. Rather than pushing full sales autopilot, the product is positioned as a confidence-building assistant...
by James Hickey | Sep 29, 2026 | Blog
Key Takeaways The B2BMX Summit at Advertising Week New York is expanding its programming with new sessions that give CMOs and senior marketers practical insight into ABM, AI, buyer intelligence and live-event strategy. Across the lineup, the core message is that...
by James Hickey | Sep 28, 2026 | News Brief
Key Takeaways: The study finds high-growth organizations are much more likely to have AI-ready marketing data because they standardize intake, automate validation and formalize governance. It also shows that stronger governance practices correlate with better lead...