Latest In: artificial intelligence

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b2bmx Pam Didner

Pam Didner Shows How to Build A GTM Plan Executives Can Actually Approve: Lessons Learned at B2BMX

Key Takeaways: Strong GTM plans start with alignment across product, sales, and marketing before campaigns or launch calendars…

Feature June 11
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LinkedIn Is Emerging as AI Search Visibility Channel A magnifying glass showing linkedin on a computer screen with google search results

LinkedIn Is Emerging as AI Search Visibility Channel: Meltwater

Key Takeaways: LinkedIn is now a strategic source for AI-generated answers, ranking second overall in citation share behind…

News Brief June 10
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DGR Gartner David Yockelson 10 AI Priorities B2B CMOs Can’t Afford to Ignore

10 AI Priorities B2B CMOs Can’t Afford to Ignore

B2B CMOs are entering a new phase of AI adoption. The first wave centered on experimentation: content generation,…

Demanding Views June 9
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AI in Marketing Ashley Faus B2B marketing B2BMX 2026 Benedict Evans brand trust Dane Vahey Demand Gen Report Elfried Samba human connection keynote addresses YouTube
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B2BMX 2026 Keynotes Now Available on DemandGenReport.com YouTube Page

Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…

Blog May 11
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Zig.ai Chatbot Marketing ai agents for Lead Generation. Implement chatbots to engage visitors and generate leads through conversations. Chatbot gathering user info and qualifying leads vector illustration

Zig.ai Launches Feature That Replaces Lead Gen, Outreach and Research Tools

Key Takeaways Zig.ai added AI agents to its autonomous sales platform to handle lead generation, prospect research, qualification…

News Brief June 4
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2026 Account Based Marketing (ABM) Benchmark Survey Findings

2026 ABM Benchmark Survey: AI’s Biggest Impact Is Personalization At Scale

Key Takeaways AI is influencing ABM across the lifecycle, with the strongest impact in personalization, account selection, and…

Blog June 3
#B2BMX Summer Camp account-based marketing AI AI marketing artificial intelligence B2B marketing buyer influence Demand Gen Report demand generation go to market strategy marketing webinars
DGR B2BMX Summer Camp '26 KickOffTargeted Promos Email Build Out & Marketing Materials

B2BMX Summer Camp 2026 Set to Help Marketers “Build Once, Multiply Impact”

Key Takeaways The 2026 B2BMX Summer Camp begins July 15 with a new multi-week webinar format focused on…

Blog June 1
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DGR Gartner y Doug Bushée AI that Sells

AI That Sells: Why Revenue Teams Must Redesign Decisions, Not Just Tasks

Everyone wants artificial intelligence (AI) in sales. Far fewer are willing to redesign sales around it. That is…

Demanding Views May 21
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SalesboxAI GTM Tool Adobe

SalesboxAI Launches Unified Agentic Signal-Driven GTM Platform

Key Takeaways: SalesboxAI launched a unified, AI-native GTM platform that uses copilots and specialized agents to coordinate marketing,…

News Brief May 20
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Idea Grove: AI Sparks Discovery, but Trust Signals Drive Decisions A laptop screen cluttered with excessive open tabs and windows, symbolizing digital overload, internet addiction, multitasking stress, and information overwhelm in the modern world

Idea Grove: AI Sparks Discovery, but Trust Signals Drive Decisions

Key Takeaways The Idea Grove survey found only 2% of consumers would buy from an unfamiliar brand based…

News Brief May 18
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DGR Madison Logic Keith Turco AI, SaaS Expectations, and the Future of Performance Marketing

Madison Logic CEO Keith Turco on AI, SaaS Expectations, and the Future of Performance Marketing

Key Takeaways Madison Logic CEO Keith Turco said AI can speed execution, but its value depends on the…

Feature May 18
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G2 Unveils Tools to Build Trust in AI Answer Era Woman using a laptop computer chatting with an artificial intelligence asks for the answers. Chat Bot, AI technology concept illustration

G2 Unveils Tools to Build Trust in AI Answer Era

Key Takeaways: G2 introduces tools like the Model Context Protocol (MCP) to enhance AI-driven buying with trusted data…

News Brief May 13
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