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Uniqode Justine BaMaung Event Follow Up Is Creating Homework for Prospects

Your Event Follow-Up Is Creating Homework for Prospects. Here’s How to Fix That.

Event spending is back and growing. In 2026, 40% of organizers plan to run more live events than…

Demanding Views September 3
advertising measurement attribution media buying programmatic advertising ROI Measurement StackAdapt transaction data travel marketing
StackAdapt Introduces New Platform to Help Marketers Prove Real World ROI

StackAdapt Introduces New Platform to Help Marketers Prove Real-World ROI

Key Takeaways StackAdapt’s new Economic Impact Report gives advertisers in-platform access to transaction-backed measurement so they can optimize…

News Brief September 3
3D product storytelling B2B buying buyer engagement buyer intent buying committees Digital Sales Rooms ( interactive buyer experiences Kaon Interactive revenue effectiveness sales and marketing alignment Sales Enablement Showpad
Kaon Interactive, Showpad Partner to Boost Buyer Engagement

Kaon Interactive, Showpad Partner to Boost Buyer Engagement

Key Takeaways Kaon Interactive and Showpad have partnered to embed immersive, interactive buyer experiences directly into the seller…

News Brief September 2
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Campaign Optimization Series
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Strategy & Planning Series