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2X Acquisition agentic AI B2B marketing commercial intelligence customer success go to market strategy GTM Knownwell Revenue operations
2X Acquires Knownwell Businessman and businesswoman shaking hands in a professional setting symbolizing a successful deal, partnership, or job interview.

2X Acquires Knownwell to Build the First GTM Human-Agentic Services Company

Key Takeaways 2X’s acquisition of Knownwell positions the company as a human-agentic GTM services provider by combining AI…

News Brief June 11
AI AI in Marketing artificial intelligence B2B marketing b2bmx executive alignment go to market strategy GTM planning product marketing Sales Enablement
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Pam Didner Shows How to Build A GTM Plan Executives Can Actually Approve: Lessons Learned at B2BMX

Key Takeaways: Strong GTM plans start with alignment across product, sales, and marketing before campaigns or launch calendars…

Feature June 11
AI AI citations AI search artificial intelligence B2B marketing ChatGPT content strategy generative AI Google AI Overviews LinkedIn Meltwater thought leadership
LinkedIn Is Emerging as AI Search Visibility Channel A magnifying glass showing linkedin on a computer screen with google search results

LinkedIn Is Emerging as AI Search Visibility Channel: Meltwater

Key Takeaways: LinkedIn is now a strategic source for AI-generated answers, ranking second overall in citation share behind…

News Brief June 10
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Campaign Optimization Series
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Strategy & Planning Series