B2BMX INSIGHTS
Informa TechTarget to Integrate its Proprietary ‘Buyer Intelligence’ with Demandbase
Key takeaways Joint customers will be able to access Informa TechTarget’s person-level Buyer Intelligence natively in Demandbase One beginning in January 2027, creating deeper visibility into buying group behavior. The...
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Opensense Email Signatures Seek To Promote Brand Alignment
Opensense, an email management platform, is designed to help marketing, sales and IT teams unlock the power of employee email to guard their brand and grow their funnel. Opensense works…
Solution Spotlight April 15Journey To The C-Suite: 4 Ways Marketing Can Elevate Customer Success
When prospects and buyers are stymied by a fragmented customer experience, it generates feelings of frustration, confusion and disappointment, followed by an eventual acceptance that it’s time to move on.…
Demanding Views April 15TechTarget Reveals Latest Priority Engine Update
TechTarget, Inc., a provider of B2B technology purchase intent data and services, released the latest addition to its Priority Engine platform: Account Intent Feeds. The new solution is powered by…
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