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2025 Digital Ad Trends

Demand Gen Report

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Compliance Meets Creativity: The Role of AI in B2B Video Strategies

In 2025, 89% of businesses are using video as a marketing tool as it increases engagement and has a high ROI compared to other initiatives. Video has been a buzzword in marketing for...

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360 Survey

Pipeline360 Survey Provides Insights into B2B Marketing Growth

News Brief
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3 B2B Sales and Marketing Trends Reshaping Buyer Demand

Demanding Views
A group of diverse young professionals are laughing and smiling as they look at their phones during a conference or meeting. They are all wearing name badges and appear to be engaged in conversation.

Blackthorn Doubles-Down on Events with New Product Offerings, Executive Hires

News Brief
Minsk. Belarus. May 28, 2020. Street lighting. On the truck cab is the inscription Daf. Sun flare. Close up.

Chassis Cab Modernizes with Data-Driven Sales Strategies

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Vector illustration concept of team building. Creative flat design for web banner, marketing material, business presentation, online advertising.

The Top 4 Habits Of Successful ABM Practitioners

I have good news and bad news: The good is that the “2024 Account-Based Marketing Benchmark Survey” is officially closed and on its way to my design team as we…

Industry News October 23
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SundaySky Launches Generative AI Media To Help Advance AI Copilot

SundaySky, an AI-powered video platform, released an AI image generation feature as part of its AI Copilot assistant to help simplify video creation for users.

Industry News October 23
Transparency and data and content syndication concept with author headshot

How To Ensure More Transparency In Content Syndication

When used as part of a unified, multichannel account-based marketing (ABM) strategy, content syndication is a potent tool for B2B marketers to amplify reach, strengthen brand visibility and generate valuable…

Demanding Views October 18
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