Demand Gen Report
Unlocking GTM Performance: A Q&A with Highspot’s Lucas Welch
Go-to-market leaders are confident in their strategies, yet a staggering 98% admit execution is falling short. This disconnect has real consequences: stalled deals, unused content, and widespread team burnout. The...
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Openprise Reveals New AI Capabilities To Implement AI Into Workflows
Openprise, a revenue operations (RevOps) data automation provider, released AI-agent Factory, a set of new AI capabilities designed to help businesses build and inject AI across their processes and workflows.
Industry News November 74 Tips For B2B Marketers To Optimize 2025 Strategy & Planning
B2B buyers are nearly 70% through their purchasing process before engaging with sellers — and 80% of the time, it’s the buyers who initiate the first contact. Given these self-service…
Industry News November 6Vidyard Partners With Salesloft To Help Enhance Sales Engagement Via AI-Powered Video Messaging
Salesloft, a revenue orchestration platform, named Vidyard, an online video platform, as its preferred video partner to help Salesloft users incorporate personalized video messages into their email workflows.
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