by Kim Ann Zimmermann | Nov 26, 2013 | Industry News
At Dreamforce, Salesforce debuted its revamped marketing hub — now dubbed Salesforce ExactTarget Marketing Cloud — as part of its Salesforce1 platform, a new set of technologies designed to deliver and integrate mobile versions of Salesforce-based applications....
by Demand Gen Report Team | Nov 25, 2013 | Demanding Views
By Lindsay Bayuk, Senior Product Marketing Manager, Infusionsoft By Lindsay Bayuk, Senior Product Marketing Manager, Infusionsoft Small business owners often feel as if they face daunting odds when competing with enterprise brands. Large companies with massive...
by Demand Gen Report Team | Nov 25, 2013 | Solution Spotlight
Discover, a new app from Orion Advisor Services, is designed to enable users to create unique online client questionnaires to engage prospects prior to initial meetings. Discover, a new app from Orion Advisor Services, is designed to enable users to create unique...
by Kim Zimmermann | Nov 25, 2013 | Industry News
Vocus updated its Marketing Suite with new features designed to help organize and track multi-channel marketing campaigns and build mobile landing pages, among other capabilities. According to company officials, these new capabilities streamline complex, multi-channel...
by Kim Zimmermann | Nov 22, 2013 | Industry News
Silverpop launched Mobile Connector, a solution designed to enable marketers to link the Silverpop platform with their company’s mobile applications. According to Bryan Brown, VP of Product Strategy at Silverpop, marketers can now boost app usage, launch...
by Demand Gen Report Team | Nov 21, 2013 | Industry News
At Dreamforce this week, Salesforce debuted its revamped marketing hub — now dubbed Salesforce ExactTarget Marketing Cloud — as part of its Salesforce1 platform. The Salesforce ExactTarget Marketing Cloud is designed to integrate apps for email, mobile, social,...
by Demand Gen Report Team | Nov 20, 2013 | Industry News
InsideView has expanded its InsideView for Marketing solution with two new products, the company announced at Dreamforce. InsideView Clean is designed to update any existing marketing database with accurate and complete company and contact information. InsideView...
by Demand Gen Report Team | Nov 20, 2013 | Industry News
InsideSales.com unveiled Neuralytics, a predictive analytics platform designed to analyze response times, lead sources, list demographics, personality types, offer types, message media and a host of other data points to optimize results. In a meeting with press and...
by Demand Gen Report Team | Nov 20, 2013 | Demanding Views
By Tamara Graves, Senior Director of Demand Generation, NetProspex It’s probably been a few years since you were last in a classroom, taking tests and stressing out over grades. By Tamara Graves, Senior Director of Demand Generation, NetProspex...
by Jim Lenskold, President, Lenskold Group | Nov 20, 2013 | Industry News
The growth in content marketing can be partially attributed to the increased adoption of marketing automation to support lead generation. Marketing automation, especially when integrated with a company’s sales or CRM system, simplifies marketing management and...
by Demand Gen Report Team | Nov 20, 2013 | Solution Spotlight
The Pathable event experience platform is designed provide users with a solution to increase overall attendee satisfaction quickly and efficiently, and, in turn, boost the overall success of the event. The Pathable event experience platform is designed provide users...
by Demand Gen Report Team | Nov 19, 2013 | Industry News
At this week’s Dreamforce event, Salesforce introduced Salesforce1, a CRM platform for developers, ISVs, end users, administrators and customers moving to the social, mobile and connected cloud. The platform will provide marketers with social insights and...
