Drift CEO Discusses Conversational Marketing, New Marketo Integrations & Ongoing Consumerization Of B2B
B2B business has a bad reputation for continuing to push traditional, lengthy, inhuman sales cycles on its prospective…
Industry News April 17
Latest In: Adobe
Adobe Summit 2019: Blurring B2B, B2C Lines In Tech Better Positions Marketers To Offer Epic, Frictionless Experiences
For years, B2B marketing has discussed the “consumerization” of the B2B buyer. However, technology specifically has continued to…
Industry News April 1
Adobe Unveils New LinkedIn Integration, Extended Microsoft Partnership & More At Annual Summit
At its annual summit in Las Vegas, Adobe announced a new integration with LinkedIn, as well as a…
Industry News March 27
