Latest In: B2B sales

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ValueSelling Report Finds Cold Calling Beats AI Written Emails 6 to 1

ValueSelling Report Finds Cold Calling Beats AI-Written Emails 6 to 1

Key Takeaways New ValueSelling research shows sellers rate every human-led prospecting tactic above every automated one, with cold…

News Brief September 1
AI Trust Gap B2B sales go-to-market revenue enablement Revenue operations Sales Enablement Seller Confidence Tool Integration
Seismic CEO Rob Tarkoff on Highspot Merger and Why AI Trust Gap is Slowing Down Revenue Teams

Seismic CEO Rob Tarkoff on Highspot Merger and Why AI Trust Gap is Slowing Down Revenue Teams: The DemandGenReport.com Q&A

Key Takeaways Only 9% of organizations have fully embedded AI into core revenue workflows, revealing a trust gap…

Feature August 24
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DGR Mural Alex Ticas Moving Beyond Pitch Decks to More Collaborative Conversations

Moving Beyond Pitch Decks to More Collaborative Conversations

Most prospects are exhausted by one-way lectures and static decks that feel more like a chore than a…

Demanding Views August 20
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OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026

Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…

Blog February 23
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Sprouts.ai Raises $9M Pre-Series A Led by True Global Ventures and Accel

Key Takeaways: Sprouts.ai is positioning itself as an AI-native replacement for fragmented B2B revenue tech stacks by combining…

News Brief June 16
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BambooBox Raises over $6M to Build Managed ABM Operating System

BambooBox announced it has raised a total of $6.6 million in funding led by Peak XV’s Surge, with…

News Brief April 1
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Apollo.io Acquires Pocus to Advance GTM Operating System

Apollo.io, a leading artificial intelligence (AI)-native go-to-market platform, has acquired Pocus, an enterprise-grade revenue intelligence platform that helps teams…

News Brief March 31
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Why Invisible Buying Networks Are the Hidden Force Stalling Your Deals

Revenue teams rarely lose complex B2B deals because no one is interested. They lose them because buying groups…

Demanding Views March 24
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Gartner: 67% of B2B Buyers Prefer a Rep-Free Experience

Buyers want to engage on their own terms as 67% of B2B buyers state that they prefer a…

News Brief March 17
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B2BMX 2026 Keynote: Ashley Faus on Ditching the Funnel for a Marketing Playground

For Ashley Faus, the favorites pieces of the childhood playground are what B2B marketers need to rediscover in…

Feature March 16
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3 B2B Sales and Marketing Trends Reshaping Buyer Demand

Integration of AI across channels. Purpose-Built Enterprise LLMs. Demand for personalized content. A questionable first quarter start to…

Demanding Views May 2
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AI can help improve the accuracy and reliability of sales forecasts.

Harnessing AI: Transforming Sales Forecasting for Greater Accuracy and Strategic Action

In today’s rapidly evolving business landscape, the ability to accurately forecast sales is more critical than ever. Yet,…

Demanding Views March 14
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