Five Tips To Make The Best Use Of Your Marketing Content — And Better Align With Your Sales Team!
by Cliff Pollan, Founder and CEO, Postwire At its core, content marketing in the B2B world is a…
Demanding Views February 5
Latest In: buyer personas
The Perfect Team: Marketing Automation And Targeted Content
By Anne Murphy, Managing Editor, Kapost 2013 is an exciting time to be a marketer. This year, even…
Demanding Views March 12DemandCon 2012: B2B Marketers Learning To Overcome Persona Panic
Do buyer personas make B2B marketers nervous? If you ask Jay Gaines, Group Director at SiriusDecisions, the answer…
Industry News October 2
