6sense Research: 84% Of B2B Deals Are Decided Before Marketers Even Know About Them
B2B buyers don't directly initiate contact with sales until they're about 70% through their buying journey — and…
Blog December 27
Latest In: buying experience
NetLine Launches Buyer-Level Intent Platform, Intentive
NetLine, a content marketing and lead generation company, launched INTENTIVE, which the company claims is the only buyer-level…
Industry News June 5
Agents Of Change: B2B Customers Now Depend On Valuable, Frictionless Experiences
There is one constant variable in the B2B ecosystem: change is inevitable and crucial to the continued growth…
Industry News February 26
Resources
Events & Webinars
The State Of Demand Gen
September 25, 2024
Striking The Right Balance Between Demand Gen & ABM
September 18, 2024
AI's Role In Accelerating Go-To-Market Strategy, with Lookout's Deb Wolf
September 11, 2024
