Crafting Compelling Content Narratives: Moving Beyond Branding to Audience-Centric Storytelling
Creating content that resonates with B2B audiences has always been a challenge. However, seasoned marketing expert Christine Elliot…
Feature February 5
Latest In: content curation
Less Is More: Simplifying Content Curation In B2B Marketing
If you feel like you’re swimming in a sea of content, you’re not alone. According to the “2024…
Blog November 20
Buyer Personas, Behavioral Data & Repurposed Third-Party Content Pave The Way For Stand-Out Content Strategies
The digital B2B world enabled marketers to build and publish multiple content types for target buyers at a…
Industry News November 10
Is Content Curation The Missing Link To ABM Success?
ABM is simple, right? Marketers just have to understand their audience, coordinate a set of programs, initiate sales…
Industry News November 1
Oktopost Launches Content Curation Tool With Feedly
Oktopost, a B2B social media management platform announced an app integration with news aggregator Feedly to create a…
Industry News December 29
When Curating Content, Don’t Pull A Melania Trump
This is Melania Trump. Melania was recently accused of taking excerpts from Michelle Obama's 2008 speech from the…
Blog July 26
Study: Companies Plan To Increase Investment In Content Marketing, Top Talent
Content creation and management is a top marketing method for the vast majority of B2B businesses, according to…
Industry News June 6
The ClearVoice Content Creation Platform
ClearVoice is a content marketing software designed to combine content planning, creation, distribution and measurement functions in a…
Solution Spotlight October 13
Targeted Content Curation With Inboundli
Inboundli is a content curation software platform designed to help B2B marketers engage their target audiences by discovering…
Solution Spotlight September 30
Unbiased, Timely Content Key To Curation Success
With the demand for content at an all-time high, many marketers are turning to curation to fill the…
Industry News January 29
360Chestnut Drives 40% More Marketing Leads With Curata-HubSpot Integration
360Chestnut, a company that connects energy efficient contractors and homeowners, has improved its ability to deliver quality content…
Industry News December 26
Content Curation Success Hinges On Objectivity, Bridging Information Gap
Content curation is often described as a product of the Digital Age, but earlier forms of news aggregation…
Industry News May 21
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
