Latest In: digital marketing

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Sperling Addition Grows Arketi Group Digital, AI Capabilities

Key Takeaways Arketi Group added Massachusetts-based digital agency Sperling to its platform, deepening capabilities across website development, UX/UI,…

News Brief July 15
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Rampiq Reveals What Content AI Search Engines Cite Most In B2B AI tech search concept, businessman use magnifying glass focus to AI search engine bar for data search optimization by artificial intelligence technology.

Rampiq Reveals What Content AI Search Engines Cite Most In B2B

Key Takeaways AI visibility depends heavily on third-party validation, with Rampiq finding that about 85% of citations for broad…

News Brief June 30
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Gartner Marketing Symposium/Xpo Report: Automated Generative AI System Producing Business Ideas and Digital Content with Robotic Efficiency in bright studio background.

Gartner Marketing Symposium/Xpo Report: 49% of U.S. Consumers Say GenAI Has Made Content Quality Worse

Key Takeaways Nearly half of U.S. consumers say GenAI is making content quality worse, signaling a growing trust…

News Brief June 10
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2026 Demand Gen Benchmark Survey

Take the 2026 Demand Gen Benchmark Survey: Help Shape What Comes Next

Key Takeaways The 2026 Demand Gen Benchmark Survey highlights how B2B teams are shifting budget, measurement and workflow…

Blog July 15
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MarTech Solutions with CRM Automation Data and Sales Integration.

Marketing Technology Market Projected to Reach nearly $2.4T By 2033

Key takeaways: The marketing technology market is projected to grow at a CAGR of 20.1% from 2026 to…

News Brief April 23
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Focus on MarTech Integration, Not New Tools

Key takeaways: B2B marketers  are shifting from acquiring new tools to integrating existing MarTech stacks for better performance.…

News Brief April 20
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Demandbase Experts Share Strategies for Privacy-First Marketing: 2026 #COSeries

The 2026 Campaign Optimization Series (#COSeries) is set to kick off April 6 with two experts from Demandbase…

Blog March 16
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Understanding the Language of B2B: The ABC’s of Demand Gen Report

Navigating the world of B2B Marketing and MarTech requires a shared language. And for those starting their career,…

Feature November 12
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What digital advertising trends will dominate B2B marketing decisions? Experts from Adtaxi offer their analysis of the top trends for 2025.

Thriving in 2025: Expert Predictions and Strategies for Digital Marketing Success

To stay ahead and grow, marketers need smart strategies and the right tools. Adtaxi experts have key predictions…

Demanding Views February 14
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Agile Isn’t Enough For Sustainable Business Growth: How Brands Can Use Marketing Experimentation To Spur Continual Innovation

The internet, already a place where trends, products and platforms come and go with incredible speed and velocity,…

Demanding Views February 20
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BlueWhale Research Launches Digital Programmatic Display & Social Audience Solution

BlueWhale Research Launches Digital Programmatic Display & Social Audience Solution

BlueWhale Research, Inc., a provider of demand generation services to B2B technology organizations, expanded its product portfolio through…

Industry News February 5
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So, You've Inherited A Martech Stack: Now What?

So, You’ve Inherited A Martech Stack: Now What?

In today's competitive landscape, organizations are continuously seeking strategies that maximize long-term value while containing costs. New marketing…

Demanding Views February 2
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