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Beyond the MQL: An Interview with Activate’s Chris Rooke on the Future of Demand Generation

The demand generation landscape has undergone significant changes over the past year, with a heightened focus on generating…

Feature December 2
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Trilliad’s Details ‘Growth Paradox’ for B2B Marketers

Collaboration across internal teams is vital for B2B organizations seeking sustainable revenue growth in the current business environment,…

News Brief November 24
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Driving the Downturn— How B2B Marketers Can Navigate Economic Headwinds

The world is in a strange place right now. Tariffs, layoffs and economic uncertainty are casting a lengthy…

Demanding Views June 20
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OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026

Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…

Blog February 23
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Pipeline360 Survey Provides Insights into B2B Marketing Growth

Pipeline360’s 2025 State of B2B Pipeline Growth survey found why top-performing marketing teams are excelling as well as uncovering…

News Brief May 6
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