IDG Communications Acquires LeadSift To Strengthen Intent Data Offering
IDG Communications, Inc., a technology media company, acquired LeadSift, a B2B sales and marketing intelligence platform, to help…
Industry News December 21
Latest In: intent data
TechTarget Refines Priority Engine With New Data Sources & Interface
TechTarget, Inc., a purchase intent data and services provider, enhanced its Priority Engine platform to provide streamlined access…
Industry News November 16
Buyer Personas, Behavioral Data & Repurposed Third-Party Content Pave The Way For Stand-Out Content Strategies
The digital B2B world enabled marketers to build and publish multiple content types for target buyers at a…
Industry News November 10
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
