Latest In: Jim lenskold

B2B marketing behavioral data big data CRM Data management David Lewis demand generation DemandGen International Jim lenskold Kenshoo Lattice Engines Nate Young Predictive Analytics Robert Bois
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As Big Data Evolves, B2B Marketers Focus On Data Management

The growth of Big Data has not gone unnoticed by B2B marketers. In an annual study from Infogroup…

Industry News February 19
B2B marketing Jim lenskold lead generation Lenskold Group marketing automation The Pedowitz Group
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Survey: Lack Of Processes, Metrics Holding Back Content Marketing

The growth in content marketing can be partially attributed to the increased adoption of marketing automation to support…

Industry News November 20
Benchmarking Marketing Automation: The Shift Toward Next Generation Lead Scoring & Segmentation David Raab Director of Product Marketing at Lattice Engines Jim lenskold Lattice Engines predictive lead scoring Rob Bois
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Marketers Eye Predictive Models In Next Generation Of Lead Scoring

Lead scoring is more widely adopted than it was even just a year ago and many B2B marketers…

Industry News November 6
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Ardath Albee Content2Conversion Conference Elle Woulfe Eloqua From Content To Customer Jim lenskold Killer Content Awards Matthew Papertsian Maximizing Lead Generation: The Complete Guide for B2B Marketers Ruth Stevens SiriusDecisions

Demand Generation Experts From SiriusDecisions, Eloqua Added To Agenda For Content2Conversion Conference

DemandGen Report (DGR) has announced additional speakers for its first annual Content2Conversion Conference, to be held Tuesday, April…

Industry News March 1
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