Latest In: Marketing analytics

B2B marketing Corporate Executive Board customer data Demand Gen Report Lyris Marketing analytics marketing automation Wolfgang Maasberg

Lyris Marketing Automation Tool Adds ‘Big Data’ To The B2B Marketing Arsenal

Marketing automation software provider Lyris last week introduced a new software platform, Lyris One, the puts the focus…

Solution Spotlight September 18
API B2B marketing big data CRM Demand Gen Report Marketing analytics SAP SAP CRM platform SAP HANA Sentiment Intelligence social media Social Media Sales web service

SAP Unveils Real-Time Social Media Sales And Marketing Analytics Solution

Social media today is an important part of the big picture of B2B marketers. Yet keeping track of…

Industry News August 2
achieving measurable marketing results across the enterprise Andrew Gaffney David Raab DemandGen Report Eloqua Heidi Melin LeftBrain MacArthur Park Restaurant Marketing analytics marketing events marketing events in Palo Alto marketing strategy

DemandGen Report To Host Strategic Conference In Palo Alto Highlighting Measurable Marketing Tips

DemandGen Report will host an educational conference for senior executives increasingly in need of better analytical precision and…

Industry News June 15
dgr event b2bmx2
B2B Marketing Exchange East
Campaign Optimization Series
B2BMX SUMMERCAMP Logo resized
Strategy & Planning Series