Latest In: Predictive marketing

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Help Define the Future of ABM: Take the Survey Today

Key Takeaways: Participate in the B2B Marketing Benchmark Survey to gain early access to actionable insights and data-driven strategies that…

Blog April 27
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Drift Introduces GPT Integration To Advance AI For B2B Practitioners

Drift Introduces GPT Integration To Advance AI For B2B Practitioners

Drift, the Conversation Cloud company, announced a GPT integration using OpenAI's API, available exclusively to select Drift customers.…

Industry News March 7
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Versium Launches Open-Source Data Modeling Tools To Predict Marketing Performance

Versium Launches Open-Source Data Modeling Tools To Predict Marketing Performance

Versium is a data technology company that is designed to enable B2B and B2C marketers to better identify,…

Solution Spotlight February 28
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B2BMX 2026 Keynotes Now Available on DemandGenReport.com YouTube Page

Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…

Blog May 11
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IDG Unveils Predictive Intelligence Engine For ABM Suite

IDG Unveils Predictive Intelligence Engine For ABM Suite

IDG announced it has launched Pipeline Activator, a predictive intelligence engine, which the company said will be available…

Industry News March 9
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SalesPredict Releases Predictive Automation With AdRoll Integration

SalesPredict Releases Predictive Automation With AdRoll Integration

SalesPredict, a predictive B2B marketing solutions provider, announced the release of its new Predictive Revenue Automation platform, which…

Industry News May 9
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EverString Adds Predictive Segmentation Capabilities To Latest Product Release

EverString Adds Predictive Segmentation Capabilities To Latest Product Release

EverString has released predictive segments as part of its Audience Platform to give marketers access to data signals…

Industry News May 3
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Mintigo Raises $15 Million To Grow Predictive Marketing Platform

Mintigo Raises $15 Million To Grow Predictive Marketing Platform

Predictive marketing and sales platform Mintigo has raised $15 million in funding led by Sequoia Capital. The company…

Industry News April 7
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EverString Integrates With Microsoft Dynamics CRM For AI-Powered Predictive Marketing

EverString Integrates With Microsoft Dynamics CRM For AI-Powered Predictive Marketing

EverString, a predictive marketing SaaS provider, has integrated its AI-powered platform with Microsoft Dynamics CRM Online. The integration…

Industry News April 4
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Marketers See Promise In Combination Of Predictive Intelligence And Account-Based Marketing

Marketers See Promise In Combination Of Predictive Intelligence And Account-Based Marketing

Marketers eager to capitalize on the strength of predictive marketing are driving their vendor partners for additional strategies…

Industry News March 16
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Salesforce Adds Predictive Nurturing Capabilities To Marketing Cloud

Salesforce Adds Predictive Nurturing Capabilities To Marketing Cloud

Salesforce unveiled Salesforce Marketing Cloud Predictive Journeys, a feature that positions marketers to use data within the Marketing…

Industry News November 18
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Mintigo Unveils Predictive Lead Nurture Tool

Mintigo Unveils Predictive Lead Nurture Tool

Mintigo launched a new predictive tool designed to enhance nurture campaigns by analyzing and leveraging prospects' engagement with…

Industry News November 9
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