Terminus/Salesforce Pardot Integration Leverages Engagement Data To Improve Revenue Strategies
ABM platform Terminus has integrated with Salesforce Pardot to create an integration that allows B2B orgs to combine…
Solution Spotlight October 19
Latest In: Salesforce Pardot
Salesforce Executive Talks Demand Gen Evolution, Top Channels
In an exclusive interview with Demand Gen Report, Nate Skinner, VP of Marketing for Salesforce Pardot, shares his…
Demanding Views April 15
New Research: Only 18% Of Marketers Currently Using AI Solutions
AI adoption is on the rise as more use cases in the B2B marketplace highlight the benefits of…
Industry News April 4
AdRoll To Explore AI-Native GTM Workflows At B2BMX Summer Camp 2026
Key Takeaways AdRoll’s upcoming B2BMX Summer Camp session will focus on how AI-native GTM workflows can connect planning,…
Blog June 22
Five Ways Artificial Intelligence Is Transforming B2B Marketing
Over the last few years, B2B marketers have begun turning to artificial intelligence (AI) to improve the effectiveness…
Demanding Views December 13
Valpak Automates Retargeting Initiatives, Generates $1.2M In Efforts
Valpak Direct Marketing Systems, a direct marketing company owned and operated by Cox Target Media, used Salesforce Pardot…
Case Studies July 13
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