Build “Pain Backward,” Not “Tool Forward:” How B2B Leaders Stop Tech-Driven Revenue Drag
Every B2B leadership team knows the feeling: your revenue stack grows every quarter, yet pipeline velocity keeps slowing…
Demanding Views October 13
Latest In: tech stack
New Apex Martech Matrix Targets a Critical Martech Investment Blind Spot
Key Takeaways: Martech performance is driven less by buying the “best” tools and more by aligning technology investments…
News Brief September 21
Unlocking Programmatic Performance: The Demand Gen Report Interview with StackAdapt’s Yang Han
The programmatic advertising landscape is shifting faster than ever, and keeping pace requires more than just new tools—it…
Feature February 25
DemandGenReport.com Now Becomes B2BMX Insights
Key Takeaways: The rebrand to B2BMX Insights positions the publication as the year-round content and community hub for…
Blog October 8
HG Insights Acquires Intricately To Enhance Technology Spend Insights
HG Insights, a business technology intelligence platform, acquired marketing and sales intelligence tools provider Intricately, Inc. to help…
Industry News March 30
Drift Launches Prospector Tool
Drift, a revenue acceleration platform, has launched Drift Prospector, a new tool that aims to help sales and…
Industry News August 5
The B2B CMO Balancing Act: 13 Top CMOs Share Insights On Shifting Priorities For Teams, Tech And Customer Experience
B2B CMOs are shifting focus to expanded revenue responsibilities, which means they are increasingly being asked to own…
Industry News September 25
B2BMXperts Share What They Are Thankful For In Their Tech Stacks
via GIPHY Thanksgiving has come and gone, but there is still a lot to be thankful for…
Blog November 28
DiscoverOrg Expands Tech Stack Database Coverage 400%
DiscoverOrg, a marketing and sales intelligence provider, has increased its database's technology-to-company matches by 400% over the past…
Industry News September 19
KiteDesk Enhances FIND Product With Lead Targeting By Technologies
KiteDesk is a sales prospecting software that enables salespeople to pursue leads using information such as lead data,…
Solution Spotlight April 3
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