Latest In: Demand Generation

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Sungard AS Uses Segmentation, New Creative to Boost Lead Conversion Rates by 75%

Sungard Availability Services (Sungard AS) provides disaster recovery, business continuity, and managed IT services. Sungard AS runs a…

Industry News September 11
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Most B2B Marketers Are Adopting Sophisticated Lead Nurturing Tactics

While lead nurturing is becoming a bigger priority as of late, it is still a relatively new tactic…

Industry News September 10
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Salesfusion Partners With InsideView To Enrich Lead Data

Salesfusion has released a new lead enrichment feature designed to help marketers gather more complete information on leads.…

Industry News September 10
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