Latest In: Demand Generation
By Michael Shanker, CEO & Director, Extraprise For many BtoB marketing organizations, implementing multi-channel marketing to optimize revenue…
Industry News
October 4
2011 Demandbase National Marketing and Sales Study BtoB corporate web site Demandbase lead gen prospect identification
BtoB corporate web sites are vastly underperforming in terms of lead generation, new research shows. A vast majority…
Industry News
September 29
Demand A Lot Marketing DIY Demand Generation: Scrappy Marketing Strategies for Filling the Funnel Faster Sales Development Representatives strategies tactics True Influence Webinar
The Sales Development Representative (SDR) role in BtoB organizations is considered critical because these team members spend the…
Industry News
September 28