Latest In: Demand Generation

Tony_Tissot

Optimizing Marketing Spend: 5 Quick Wins Via Marketing Automation

By Tony Tissot, Sr. Director of Marketing, eTrigue An ever-larger slice of the billions spent on BtoB marketing…

Industry News November 15
btob marketing guided implementation lead nurturing campaign Rock Annand Group The Ultimate Live in 45 Lead Nurturing Program

Rock Annand Launches “Live in 45” Lead Nurturing Program

The Rock Annand Group, a BtoB marketing and sales consultancy, recently announced “The Ultimate ‘Live in 45' Lead…

Industry News October 27
BtoB marketers customer intelligence Extraprise Michael Shanker Multichannel Marketing The Customer Life Cycle
Mike_Shanker_CEO_of_Extraprise

Roadmap To Right Time Multichannel Marketing

By Michael Shanker, CEO & Director, Extraprise In part two of our series we discussed how BtoB marketers…

Industry News October 18
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
dgr event bii
Strategy & Planning Series