Latest In: Demand Generation

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Experian Sees Increase In Email Volume And Open Rates In Q4

Overall email volume increased 5% in Q4 2012 compared to the same period the previous year, according to…

Industry News March 18
Automating Customer Lifecycle Management Brian Wetterling Co-Founder and CEO of Totango customer lifecycle management Eloqua Guy Nirpaz Ken Wincko loyalty Senior Director of Marketing for Dun & Bradstreet VP of Harte-Hanks/Mason Zimbler
Eloqua Survey Ebook The Next Gen Customer Lifecycle Marketing

Loyalty And Retention Driving Next Generation Of Customer Lifecycle Management

Just a few years ago, marketers were trying to grab as many new customers as they could. While…

Industry News March 13
2013 Demand Gen Report Benchmark Survey automated lead nurturing campaign management custom landing pages data accuracy demand generation Email Lead Quality live events. lead scoring marketing budgets marketing quotas video white papers
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B2B Benchmark Survey Reveals Marketers Expect To Spend More On Demand Gen In 2013

One third of B2B marketers say their demand generation budgets will grow by more than 20% in 2013,…

Industry News February 27
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