Latest In: Marketing Analytics

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LeadsRx Now Supports Multi-Touch Attribution

LeadsRx Now Supports Multi-Touch Attribution

LeadsRx has solved a decades-old problem for national advertisers. The new attribution tool empowers them with the ability…

Solution Spotlight February 2
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Terminus Launches New Integration To Accelerate Account Targeting Across Partnership Channels

Terminus Launches New Integration To Accelerate Account Targeting Across Partnership Channels

Terminus, an account-based engagement platform, integrated with Crossbeam, a partner ecosystem platform, to help simplify joint-marketing efforts, increase…

Industry News November 23
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SugarCRM Implements Sentiment Analysis Tool To Capture Intent Insights Across Buyer Journeys

SugarCRM Implements Sentiment Analysis Tool To Capture Intent Insights Across Buyer Journeys

SugarCRM enhanced its SugarPredict platform's AI capabilities with Sentiment Analysis, a feature designed to help users understand their…

Solution Spotlight October 11
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Campaign Optimization Series
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Strategy & Planning Series