Latest In: Sales Enablement/Acceleration
AI agents AI SDRs B2B sales data buying groups buying signals connect rates contact coverage CRM data accuracy data decay data enrichment Data Quality GTM stack job changes Lusha predictive models revops sales intelligence signal timing Yoni Tserruya
Most people in this industry don’t realize that every working day, roughly 13,600 B2B contacts change jobs. That’s…
Demanding Views
October 16
Context Loss Demand Gen Studio GTM Strategy MarTech Osnat Lidor Pain Backward pipeline velocity Revenue operations revops sales productivity Tech Bloat tech stack Tool Forward Workflow Optimization
Every B2B leadership team knows the feeling: your revenue stack grows every quarter, yet pipeline velocity keeps slowing…
Demanding Views
October 13
B2B buyers buyer engagement content strategy Deal Acceleration Digital Sales Room Liferay microsites personalization Sales Enablement
Key Takeaways: Liferay Digital Sales Room gives sales teams a governed, branded microsite where buyers and internal stakeholders…
News Brief
October 12
ABM advertising week AI B2B marketing B2BMX Insights Demand Gen Report demand generation marketing media rebrand Revenue operations
Key Takeaways: The rebrand to B2BMX Insights positions the publication as the year-round content and community hub for…
Blog
October 8
Agent Builder AI agents data enrichment Deep Mode Gong Gong Assistant Gong Enrich Gong Revenue Graph Mission Callisto Revenue AI sales data
Key Takeaways Gong launched Mission Callisto, anchored by Gong Enrich, which fills account and contact data gaps in…
News Brief
October 12
B2B messaging B2B narrative coherence buyer risk case for change content strategy customer proof deal velocity go to market strategy kompeld narrative premise pipeline velocity revenue growth Ryan Morel Sales Enablement
Key Takeaways B2B organizations struggle with narrative coherence because they default to product-centric messaging instead of a compelling…
Feature
October 5
AI roleplay AI sales training B2B sales call scoring Conversation Intelligence rep onboarding Revenue operations sales coaching Sales Enablement sales performance
Key Takeaways Requiring reps to hit a scoring benchmark against AI buyers before touching qualified leads doubled lead…
Case Studies
October 1
B2B sales Commerce Chain Conga contract management Deal Cycles Deal Execution Pricing Strategy Quote-to-Cash Revenue Leakage Revenue operations Sales and Finance Alignment Siloed Systems
Today’s revenue leaders are navigating one of the most volatile markets in recent history, as they navigate economic…
Demanding Views
October 1
AI GTM System Apollo Builder Studio data strategies demand generation go to market strategy Intelligence Layer marketing operations Messaging OS revenue teams Sales Enablement Signal-Based Outreach
Key Takeaways Apollo launched a unified, AI-powered GTM system featuring Builder Studio, Messaging OS and an Intelligence Layer…
News Brief
September 30
AI assistant CRM meeting intelligence Nova Pipedrive Revenue operations Sales Enablement sales productivity transcription
Key Takeaways: Pipedrive Nova is built to reduce manual meeting admin by briefing reps before calls, transcribing conversations…
News Brief
September 29
agentic AI AI Accountability AI governance go to market strategy Outreach Quota Attainment Revenue Execution Revenue operations Sales AI Sales Enablement sales performance sales teams
I have been asking a version of this question for months, and it usually gets a laugh before…
Demanding Views
September 29
ABM account-based marketing AI agents buyer intent data Clay data enrichment go to market strategy GTM workflows Intentsify Lead scoring signal-based selling TAM sourcing
Key Takeaways Intentsify’s buyer intelligence, drawn from 1.1 trillion monthly intent signals across 4.2 million in-market accounts, now…
News Brief
September 21