Personalized content, closed loop reporting, process automation and other topics surrounding marketing operations will come into focus during the inaugural Marketing Operations Executive Summit. The two-day event was developed by MarcomCentral, a marketing asset management and distributed marketing solution by PTI Marketing Technologies Inc.
Featuring a speaker line-up of marketing experts from Adobe, Eloqua,Forrester, Salesforce.com, and SiriusDecisions, as well as marketing executives from a variety of industries, the Summit will be held March 19 and 20, 2013 at the L’Auberge Del Mar in Del Mar, Calif. Additional topics to be discussed during sessions will include everything brand control and marketing automation to channel marketing. A tentative agenda is available on the event web site.
“The evolution of marketing operations in recent years has created a new dynamic between marketing, sales, and technology,” said Coleman Kane, CEO of PTI Marketing Technologies. ”Our goal is to bring together the best marketing minds in the industry along with best-in-class technologies to share best practices and insights. The agenda is as impressive as the event location, so we are extremely excited to be hosting this summit.”
To ensure an optimal experience, the Marketing Operations Executive Summit is capped at 120 registrants, with attendee restrictions being applied. Click here to register.