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Shifting the B2B Marketing Paradigm From Contacts To People

4 Steps For Getting Ready E-marketing tools and tactics have made B2B marketers much more effective at generating leads…

February 22
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MOCCA Membership Approaches 1,000 Members As Group Prepares For Third Annual Forum in San Francisco

The Marketing Operations Cross Company Alliance (MOCCA) today will host nearly 50 marketing operations executives at Autodesk in…

Industry News February 21
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Listening For Leads: 3 Key Conversations On Social Networks

By Jenny Vance, President, LeadJen Companies spend a lot of time generating and nurturing new leads when they…

Demanding Views February 21
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