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“Real-Time Marketing” Author Shares Six-Step Planning Approach
Focused on providing an efficient and effective blueprint for marketers to execute, author Monique Reece explores a multi-step…
Demanding Views July 26
Strategies For Staying Relevant During The Sales & Marketing Revolution
By Lisa Arthur, CMO, Aprimo The sales and marketing disciplines are both in the midst of extraordinary change.…
Demanding Views July 20
“SNAP Selling” Author Talks New Rules of Selling to Crazy-Busy Prospects
The time-starved buyer needs to be particularly nurtured, and the rules are getting “snappy” for marketers to message…
Demanding Views July 13
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