The Latest

Filter By Topic

Filter by Types

account prioritization B2B GTM buyer intelligence Clay data enrichment enterprise marketing go to market strategy intent data LG Electronics MarketBridge next-best action Revenue operations sales and marketing alignment
Clay, Marketbridge Partner to Modernize B2B GTM Execution

Clay, Marketbridge Partner to Modernize B2B GTM Execution

Key Takeaways Clay and Marketbridge formed a strategic partnership that pairs Clay’s data enrichment and orchestration platform with…

News Brief October 6
ad spend Commerce Media CPG marketing In-Store Marketing ISM measurement and attribution Measurement Standards Retail media Retail Media Networks Shopper Purchase Rate
DGR ISM Paul Brenner Retail Media's Scale Obsession Is Solving the Wrong Problem

Retail Media’s Scale Obsession Is Solving the Wrong Problem

The retail media industry has decided that bigger networks, budgets and AI investments will win the market. It’s…

Demanding Views October 6
AI agents Arc Fabric Arc Graph Arc Loop B2B marketing brand intelligence campaign optimization closed-loop marketing Content Generation generative AI marketing automation Orchestration Engine Typeface
Typeface Launches Next Generation of its Content Orchestration Engine

Typeface Launches Next Generation of its Content Orchestration Engine

Key Takeaways Typeface advanced three products, Arc Graph, Arc Fabric and Arc Loop, into a single orchestration engine…

News Brief October 5
dgr event b2bmx2
Campaign Optimization Series
B2BMX SUMMERCAMP Logo resized
Strategy & Planning Series